Written and published in partnership with Social Change Consulting Logos are a graphic extension of the internal realities of a company. – Saul Bass A non-profit’s brand – visually centering around its logo – is crucial to telling the story of your organization: who you are, what you stand for, what you work for. Just like any for-profit company or organization, there comes a time when you need to evaluate the image of your brand and determine if it’s time for a refresh, or a rebrand. A rebrand is a big investment; it takes budget, time, resources, and a commitment to closely look at your brand’s story, success, and image. Before you make that investment, Social Change Consulting (SCC) can […]